Sunday, May 8, 2011

How to get your own unique identity number


With a mammoth exercise on to issue an Aadhar number to each of India's 1.2 billion citizens and interested residents, IANS tracks the process involved for getting what will become a unique identity for people in India to access all public or private services.



The Unique Identification Authority of India (UIDAI) - under the chairmanship of Nandan Nilekani - is the nodal agency, which had appointed registrars across the country to facilitate the enrolment process.

Nilekani was one of the co-founders and previously headed IT bellwether Infosys. He enjoys cabinet rank in his present status.

Registrars are typically government departments and public sector organisations. They in turn appoint the agency to collect data. Currently, over 200 such agencies have been named including Wipro, Comat Technologies, Alankit and Virgo Softech.

"Aadhaar guarantees uniqueness and a universal identity. At its core is a centralised online identity verification process," said Atul P. Anand, director at Virgo Softech, which is one of the enrolment agencies involved in the process.

"Biometric information like iris and fingerprints ensure this uniqueness. This is also embedded and hence tamper proof. The authority uses data de-duplication process, which also makes sure that only unique data is stored," Anand told IANS.

Officials explained the enrolment is done in four stages -- verification of documents including address proof, on-the-spot capture of photos, iris and fingerprint scanning -- after which people are given acknowledgment slips at the time of enrolment.

A 12-digit unique identification number is then delivered in 20-30 days at the person's address through speed post after verification of biometrics and demographic data. Data verification is done by the authority under a centralised system.

The system ensures duplicate data is deleted, leaving only one copy to be stored.

"If you try to enrol yourself for the second time by using some different demographic information or data, you cannot do it. That's also because you can't change your iris and fingerprint. So duplicate data automatically gets deleted," said Anand.

There is also no age bar to enrol for the number.

But the unique number of a child up to five years of age is linked to that of his or her parents or guardians. On completion of 15 years of age, biometric data is updated, but the number remains the same.

The people who don't remember their date of birth and have no documents to back it can provide approximate age. Transgenders have also been included; so under gender options, there are three categories -- male, female and transgenders.

"The number can be issued to even a new-born and it remains the same throughout the life. The system is also versatile. Both biometric and demographic data can be updated," a Virgo official said. But the authority has not started the updation process.

On concerns over security and privacy issues, officials said it was, indeed, a rather big challenge and that the authority was trying to make sure that the unique identity number is not misused.

Many analysts have raised concerns that the number can be misused by anti-socials such as terrorists, since they can get it issued through fake identities during large-scale enrolments.

And once it is issued, a person can easily apply for a passport and open bank accounts.

The authority issued the Aadhaar number in September 2010 and targets 600 million people over the next four years. It has to issue every resident a unique identification number that can be used to establish the identity of the person anywhere in India.

Currently, on an average 150,000 enrolments are done each day. The number of enrolments is expected to reach six million per day by October. The task, therefore, is daunting, since the latest data places the country's population at 1.21 billion.

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Tuesday, March 22, 2011

14-year-old Sindhuja Rajamaran is the Youngest CEO!

At an age where most girls would much rather spend their time Facebooking or gossiping about boys, 14-year-old Sindhuja Rajamaran not just has her career charted out but is India's youngest CEO and 2D animator!

Born into a family of overachievers (read: her dad is the first digital caricaturist in Tamil Nadu and her younger sister is the youngest Indian to write haiku in India), Sindhuja holds a Guinness World Record for becoming the youngest CEO of a Chennai-based animation company called Seppan.

From making short films on issues like global warming and tuberculosis to designing a greeting card for US president Barack Obama, Sindhuja Rajamaran sure has achieved a lot. She has worked on all kinds of software - Flash, Photoshop, Corel Painter, After Effects and Maya. Today, this girl heads a team of 18 to 25-year-olds, making commercials for the likes of Joyalukkas and Pothys.

So how did Sindhuja get into the field of animation? "My father was the ambassador of Corel and one day the Indian Territory Manager of Corel came home to meet my dad. During this visit he noticed me drawing with Corel when I was 11 years old. While he was leaving, he said to my dad, "From now let this girl be the ambassador for Corel." I got invited to attend several launches of Corel products and got honoured as the youngest digital caricaturist and cartoonist," she told CG Today. Sindhuja sure hit the jackpot with this one!

Now her big dream is to run her own production house and deliver quality film products respected globally. She sees herself as an employer hiring experts and novices and creating more job opportunities. Talk about dreaming big

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Wednesday, March 9, 2011

150 Rupee Coin Launched by RBI

Interesting……everything heading towards ‘nano’ concept.


Reserve Bank of India launched 150 Rupee Coin

Launching
India celebrating the Rabindranath Tagore's 150th birth anniversary. On this celebration Reserve Bank of India launched the 150 Rupee coin in the memory of Nobel Winner Sir Rabindranath Tagore. Newly launched 150 Rupee coin is about 40 mm in diameter and It's weighs is about 35 grams. The coin of 150 Rupee contain Rabindranath Tagore image on one side and on another side it will contain the image of Ashok Stambha.
Both Side of Indian 150 Rupee Coin

Indian 150 Rupee Coin Both Side Image


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Monday, February 28, 2011

Salary earners with income till 5 Lakh need not file returns

New Delhi: Salary earners having an income of less than Rs 5 lakhs will not have to file tax returns from this year, a finance ministry official said.

"Salaried people, may be up to Rs 5 lakh...they need not file the (income tax) return," CBDT chairman Sudhir Chandra told reporters at the customary post-Budget press conference.
Salary earners with income till Rs. 5 Lakh need not file returns

The exemption from filing tax returns come into effect from the assessment year 2011-12.

In case such a salary earner has income from other sources like dividend, interest etc. and does not want to file returns, he will have to disclose such income to his employer for tax deduction, Chandra said.

The government, he said, is working out a scheme and will notify it "very soon".

The Form 16 issued to salaried employees will be treated as Income Tax Return, he added.
 
 
 
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Thursday, February 24, 2011

Video Search Engine Optimization Tips

Videos can be optimized for ranking on search engines by using a variety of techniques. SEO for the video can make use of keywords, links in the descriptive content and links in the annotations on the video to other videos on your YouTube channel.

For Video Optimization Upload your video involved logging in to your account and clicking on the upload button. Title, description and tag boxes show up on the screen while your video is uploading so you can start filling in the information. Later you can click to edit this further if you wish to make changes.

Specific keywords that identify your video's niche work best for allowing people to find it during searches on or any search engine. Separate the keywords or Keyword Phrases in the tag box by using commas. You can also put quote marks around words in a phrase to group them together. Try to use your main keywords in the title, several times in the description and in the tag box.

At the beginning of the description add your website. When the YouTube Videos plays, or when embedded on Facebook or other sites, often only the first line or so will show unless viewers click to see more. If your website is at the beginning viewers will be able to see it easily and click to visit your site.

Click on Edit in the dashboard after the video has finished uploaded to continue editing the information. Be sure the editing page has the radio button clicked to make the video public. It's often a good idea to also choose to have comments approved by you before they are posted. Another good choice is to click to remove comment voting. At the bottom of the page and the top there are places to click to save your changes.

Annotations can be added to the video. These are captions with text that are available in a variety of colors. Linking an annotation on a video to another video on your channel is an excellent available option. For example, you can add an annotation that might say, "Click here to see part two of this video series." In the annotation options there is a picture of a link icon and when this is clicked a box opens up with places to add the URL of the link video.

Optimizing your videos so people can click on an annotation link that sits at the top of the video enable people to watch a related group from your channel. It helps keep the viewer focused on your videos. The annotation link to the next video can appear on the video and remain there for the whole video if you wish. This way if someone is tempted to browse away there is an option to try the next video from your channel instead of someone else's video.

These Tips For Video Optimization will increase the total views for your video channel. This will increase the chances that people will also click on the link to visit your website. Additionally the videos can show up on major search engines such as Google.
 
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Monday, February 21, 2011

Site Speed

When Google made their “page speed is now a ranking factor” announcement, it wasn’t a significant new ranking factor, but it is significant because it means Google wants to use usability metrics to help rank pages. Your site speed should be a priority as slow sites decrease customer satisfaction and research has shown that an improvement in site speed can increase conversions.
To better understand how fast the web is (as of February 2011), I collected site speed data from approximately 100 different sites. This data allowed me to create a very close approximation of the equation that Google currently uses to report (in Webmaster Tools) how fast sites are relative to each other:
y = 122.32e-0.31x
 
In this equation, x is the time it takes your page to load (in seconds) and the result, y is approximately the percent of pages that your page is faster than. If you grab your load time from Google Webmaster Tools, you can use this equation to gauge how fast you are compared to the rest of the web. If you don’t want to bust out your calculator, grab this spreadsheet and use the calculator I set up.This equation is charted in the graph below.
site speed load equation
The x axis in this graph shows the page load time (in seconds) and the y axis represents the per cent of sites that the corresponding time is faster than. So if a page loads in 4.3 seconds, it is faster than 31% of other pages on the web.
This data set allowed me to view the following data points:
 
  • If your site loads in 5 seconds it is faster than approximately 25% of the web
  • If your site loads in 2.9 seconds it is faster than approximately 50% of the web
  • If your site loads in 1.7 seconds it is faster than approximately 75% of the web
  • If your site loads in 0.8 seconds it is faster than approximately 94% of the web
So now that you can test how you stack up to the rest of the web, the next question becomes how do you compare to your competitors. You can check this pretty easily a couple different ways. Web Page Test is a good web interface you can use to check page speed and Show Slow has automated tracking tools that let you continually monitor pages. I really like using Web Page Test as you can set the location to San Jose (fairly close to Mountain View).
 

How Important is Site Speed?

My interpretation of what Google has said
At this point, the question becomes how important is load time. While increasing your site speed is really important and should be done for the user’s experience, it can also improve your conversion rate, this section will only look at how page speed affects SEO.
 
If we look at Google’s official blog post announcing site speed as a factor, we read:
 
“While site speed is a new signal, it doesn't carry as much weight as the relevance of a page. Currently, fewer than 1% of search queries are affected by the site speed signal”
 
I think this means that site speed will affect only queries where other ranking signals are very close or when the load time is exceptionally poor. If competing pages have high relevancy scores and close link metrics (which isn’t probable), page speed may come into play. Additionally, I believe that site speed could negatively hurt you if your page takes an excruciatingly painful amount of time to load.
 
Matt Cutts was nice enough to blog about this topic when he was on vacation and added onto the above statement with:
“That means that even fewer search results are affected, since the average search query is returning 10 or so search results on each page.”
 
Basically, this isn’t going to shake up the top ten; when it is seen, it will probably be seen in keywords ranking much lower than the top ten.
 

My Unscientific Experiment

I decided to do a bit of unscientific research, I took a few of the most popular search terms for 2010 (iPad, chatroulette, free, Justin Bieber) as well as two keywords that get a lot of link love (here, home) and collected the load time for the top 20 results of each keyword. The data ranged from 1.062 to 58.881 seconds.
speed of search results
 
As you can see in the above chart, there are some REALLY slow sites ranking in the top 20. I wanted to see if these sites just happened to be running slow at the time or if a second measurement would show that the slow sites are really faster. A week after I took the original measurements, I re-timed any page with a time over 15 seconds (which totaled 18 pages). While some sites showed significant variance the majority did not change that much. The average change was an improvement of 1.72 seconds, or 4%.
 
The average site speed for the 120 different results was 9.58 seconds while the standard deviation for this data set was 9.86 seconds.
site speed distribution
 
According to the normalized distribution (as well as simply looking at the data), you are categorically slow if your page takes more than 19.44 seconds to load as only 15.86% of sites in the top 20 results from this sample were slower than this. Using the site speed equation described earlier, if your site takes 19.45 seconds to load, you are only faster than 0.3% of the web.
 

How to Improve Your Site Speed

If you want to improve your SEO, I would suggest building a link instead of focusing on speed (unless your site is currently extremely slow). That said, speed is a metric you should be trying to improve in order to improve the overall user experience. To decrease your load time, there are a few best practices you should follow:
  • Minimize HTTP Requests - Your pages will load faster if they have to wait for fewer HTTP requests. This means reducing the number of items that need to be loaded, such as scripts, style sheets, and images.
  • Combine all of your CSS into an external file and link to it from the <head> section each page instead of loading it in the HTML of a page. This allows the external page to be cached so that it loads faster. JavaScript should be handled in a similar fashion as CSS.
  • Use CSS sprites whenever possible - This combines images used in the background into one image and reduces the number of HTTP requests made.
  • Make sure your images are optimized for the web - If you have Photoshop, this can be done by simply clicking “save for web” instead of “save”. By optimizing the formats of the images you are essentially formatting the images in a smarter way so that you end up with a smaller file size. Smashing Magazine has a nice article on optimizing png images.
  • Use server side caching - This creates a html page for a URL so that dynamic sites don't have to build a page each time that URL is requested.
  • Use Gzip - Gzip will significantly compress the size of the page sent to the browser which then uncompresses the information and displays it for the user. Many sites who use Gzip are able to reduce the file size by upwards of 70%. You can see if sites are using Gzip and how much the page has been compressed by using GID Zip Test.
  • Use a Content Delivery Network - Using a CDN allow your users to download information in parallel, helping your site to load faster. CDNs are becoming increasingly affordable with services like Amazon CloudFront.
  • Reduce 301 Redirects - Don’t use 301 redirects if possible; definitely don’t stack 301’s on top of each other. 301 redirects force the browser to a new URL and require the browser to wait for the HTTP request to come back.
If you want to do further research on improving your site speed, Google has a good list of helpful articles for optimizing your page speed here that are much more in-depth than the above suggestions. To get suggestions specific to your website, tools like YSLOW and the HTML suggestions in Google Webmaster Tools are great resources.

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Tuesday, February 15, 2011

Ozonetel System launches 'Voice Buzz' for Facebook

Ozonetel Systems has launched 'Voice Buzz' application for Facebook through which users can update their Facebook status in their own voice from their landline or mobile number. This service is completely free for its users.

To register at Ozonetel's 'Cloud telephony platform' one has to log on to the Voice Buzz application and have to provide their phone number will not be shared with anyone .While logging on Facebook the user has to sync his Facebook account and to post the voice message one have to call 040-30512834 from his registered phone and can leave the voice message which will be instantly appear on Facebook feed.

Murthy Chintalapati, Founder & CEO, Ozonetel Systems, said, 'Voice Buzz' is exciting cloud telephony applications that will enable users enrich their social media presence and experience by connecting in their own voice. It also attests to the potential of cloud telephony technology in the area of business to consumer applications which has not been adequately explored in the Indian market. We began with Facebook as it is the single largest platform in the world today and will add more in the near future."

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